2010 Featured Business: Ron Nagy of the Record-Journal Newspaper
Address: 11 Crown Street, Meriden, CT 06450
Mobile: 203.213.2275, Fax: 203.630.2932
eMail: Ron Nagy
Years with Record-Journal: 19
Business Philosophy:
We partner with local businesses that wish to utilize the Record-Journal as a primary or auxiliary advertising tool. Local businesses know they need to reach more clients continuously, and the approach that Bull’s Eye Marketing* initiates, delivers the results.
Why does that encompass?
We meet with the clients to discuss their needs. Then we develop the correct advertising approach to fulfill the need. We offer such tools as Flyers and Ad Notes*. Not every tool works the same for every business. That is why it is necessary to develop the correct marketing strategy. What works for Company A may not work for Company B, but our success rate tells us that at least one of these tools will work for any business. We will find that tool. We will find the right approach for that business. That is why our clients come back to us over and over again.
Why do companies contact you?
Fast results and flexible programs are the primary reason. Business changes all the time. What works in the summer may not work in the winter. Some businesses have busy seasons, while others are steady. Finding the right approach is what comes first. Then analyzing the customer feedback is what gives us an edge in monitoring the process. The repeat business validates that our process works.
Why join InBusinessLinks Network™? Isn’t an Internet-type networking group competition?
Great question! No, it is not competition. The businesses in InBusinessLinks need to reach out and work with other businesses. This is a basic platform of networking. Being in the right group, with the right business owners, makes it easy. We are getting a wider range of exposure with business owners, who would probably not think about using traditional marketing strategies to augment their advertising. InBusinessLinks is opening more doors with local businesses. It is a win-win situation.
Contributing Editor & Photography by:
Vincent J. Messina Jr.
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*Record-Journal Products - 'Bull's Eye Marketing' & 'Ad Notes'
Bull's Eye Marketing- Single Sheet Flyers (8.5" x 11" up to 11" x 17") printed and distributed. Full color available. Also for Ad Notes Call- Ron Nagy at 203-317-2270.
